Quick Answer: Why Is The Apple Logo So Successful?

Why is the Apple brand so successful?

Apple’s success is also due to the high quality of its products.

With these quality products, Apple has become a Love Mark brand.

The products produced by the company are so high quality that even though they sell millions of products in the world, the defective products are almost nonexistent..

Rob Janoff created the logo way back in 1977, when he was approached by Regis McKenna to be his art director, and was tasked to design the logo for Apple Computer. … According to one of them, the apple represents knowledge and the falling fruit that led Isaac Newton to discover the gravity concept.

Rob JanoffRob Janoff is an American graphic designer of corporate logos and identities, printed advertisements and television commercials. He is known for his creation of the Apple logo.

What is Apple most known for?

Apple is a prominent hardware and software company best known for its series of personal computers, the iPod and its innovative marketing strategies for its products. Introduced in 1984, the Macintosh was the first widely sold personal computer with a graphical user interface (GUI).

What is Nike’s brand personality?

Commonly associated with “ruggedness” and excitement, Nike has been a leader in the world of athletic performance apparel and shoes for decades. The “rugged” aspect of its personality is pretty obvious. Nike apparel is durable, outdoorsy, and capable of handling almost anything.

What are the 5 brand personalities?

Adjacent, but not identical, to the “Big Five” personality traits, the five dimensions of brand personality are sincerity, excitement, competence, sophistication, and ruggedness.

How much did Steve Jobs pay for the Apple logo?

Why Steve Jobs paid $100K for a logo.

Why is the Apple logo black?

Steve Jobs himself banished the old logo only one year into the company’s existence. Instead, he asked designer Rob Janoff for his ideas. Janoff came up with the perfect tag line—”Byte into an Apple”—with an image of a bitten apple. … The new logo had to be equally sleek, which is why it went from rainbow to solid black.

Five Characteristics of a Great LogoSimple. Simple logos are the ones people can recognize as soon as they see them. … Scalable. A great logo should be simple enough to be able to be scaled down or up and still look good.Memorable / Impactful. A great logo should be impactful. … Versatile. … Relevant.

Which is the most successful iPhone?

iPhone 6Apple’s iPhone 6 and its big brother the iPhone 6+ are the best-selling iPhone models of all time, with the iPhone 6 coming out ahead by approximately one-third.

What makes a good logo 2020?

Talk about brand transparency: 2020 is shaping up to be the year of translucent logos, with kaleidoscopic collages of simple, candy-colored shapes. Unlike solid, opaque design elements, these semi-transparent overlapping layers communicate openness and trustworthiness. After all, you can see straight through them.

What is the most successful product ever?

Here is a list of the top ten selling products of all time.Toyota Corolla. … Star Wars. … iPad. … iPhone. … Super Mario. … Michael Jackso’s Thriller. … Harry Potter. … Rubik’s Cube. Created by the professor of architecture Erno Rubik, it is the best-selling toy till date.More items…•

What is the most successful Apple product?

iPhoneThe iPhone is Apple’s most popular product, selling 46.89 million units in the fourth quarter of 2018. Apple’s other signature products, the iPad and the Mac computer, sold 9.67 and 5.3 million respectively in the same quarter.

What is Apple’s brand personality?

The Apple brand personality is about lifestyle; imagination; liberty regained; innovation; passion; hopes, dreams and aspirations; and power-to-the-people through technology.

Apple logo officially dropped the rainbow color on 1999, and the Apple logo appears flat and white with no glossy effects in fall of 2013. The famous “rainbow Apple” logo was designed by Rob Janoff, the logo was designed with a bite so that it would not be confused with a cherry.

Bad logos are often too bright, too loud, or too confusing. They simply don’t make sense and don’t fit with the quality of the brand. The biggest mistake I see is over-complication and merging ideas together that just don’t fit. Take a look at some of the logos in this design gallery.

Why is the Apple logo rainbow?

The rainbow colors make it a natural for Apple branding around Gay Pride activities worldwide, for which openly out CEO Tim Cook has been a vocal supporter. The multicolor Apple logo was replaced with a monochrome design scheme that was the precursor for the flat apple-shaped logos it uses today.

A good logo is distinctive, appropriate, practical, graphic and simple in form, and it conveys the owner’s intended message. A concept or “meaning” is usually behind an effective logo, and it communicates the intended message. … A great logo essentially boils down to two things: great concept and great execution.

Why Apple logo is half eaten?

Because it was designed that way 40 years ago (long before Android). And iOS is eating Android for breakfast, lunch and dinner. One story is that it was to give a sense of scale, so that it didn’t look like a cherry.

What is Apple’s core values?

Apple as a company values: Apple Core Values 1981 We are all on the adventure together. We build products we believe in. We are here to make a positive difference in society, as well as make a profit. Each person is important; each has the opportunity and the obligation to make a difference.

What does Apple mean sexually?

The classical Greek word μήλον (mēlon), or dialectal μᾶλον (mālon), now a loanword in English as melon, meant tree fruit in general, but was borrowed into Latin as mālum, meaning ‘apple’. … The apple as symbol of sexual seduction has sometimes been used to imply sexuality between men, possibly in an ironic vein.